In case you hadn’t heard — maybe because of ear fatigue from records that are over-compressed — Turn Me Up! is leading the march toward a happier world full of clearer, more dynamic music. Watch the short video on the site, and then you’ll know why:
- You can’t find a comfortable volume on your car stereo between click 6 and click 7
- Loudness is not the same as dynamics, and makes your music sound like ass
- How machines are now dictating how people hear music
IMO, all recordings should be produced with as much dynamic range as is feasible. Many modern audio amplification devices have the ability to compress on the fly. I do this in the car all the time, where it makes sense to do so.