Linux, musical road-dogging, and daily life by Paul W. Frields
Tag: <span>advertising</span>

“Hi, I’m a colossal waste of money.”

Apparently YouTube has one of Microsoft’s new commercials featuring Bill Gates and Jerry Seinfeld. Was this really a $300 million advertising investment? I’ve watched it and frankly I don’t see how this is going to increase their relevance, reputation, brand awareness, or perceived value to anyone. Unless you really think …